5 ways CTO's lose credibility in the boardroom

While working on one of our recent CTO mandates, we discussed how CTOs might lose credibility in the boardroom. Here are some of the insights our connections might find helpful.

1. Not Understanding Value vs. Price
A common pitfall for CTOs is focusing solely on cost reduction, often leading to short-term gains but long-term losses. Instead, a strategic approach is to invest in technologies that drive innovation, improve efficiency, and enhance customer experience. By quantifying the potential benefits, such as increased revenue or reduced operational costs, CTOs can make a compelling case for investments.

2. Language / Overreliance on Technical Jargon
While technical expertise is crucial, effective communication is equally important. Using complex jargon can alienate non-technical stakeholders and hinder decision-making. By translating technical concepts into plain language, CTOs can build stronger relationships and ensure business objectives are aligned.

3. Lack of Clear Delivery Metrics
Without clear metrics, measuring progress and demonstrating the impact of technology initiatives is challenging. By establishing key performance indicators (KPIs) and regularly reporting on progress, CTOs can gain visibility and credibility.

4. Siloed Thinking
A siloed approach can lead to inefficiencies and missed opportunities. CTOs can break down barriers, share knowledge, and identify synergies by fostering collaboration between different departments. This can lead to more innovative solutions and better business outcomes.

5. Poor Business Case Presentation
A poorly presented business case can undermine even the most promising technology initiatives. To ensure success, CTOs should develop a concise narrative highlighting the problem, solution, benefits, and risks. Using data-driven insights and compelling storytelling, CTOs can increase their chances of securing the necessary resources and support.